This July, it’s not just about Independence Day - it’s about celebrating independent style all month long. At Väri Eyewear, we believe independence isn’t just a holiday—it’s a mindset. It’s about owning your look, expressing your personality, and finding eyewear that reflects who you are. That’s why this July, we’re inviting you to celebrate with us all month long by taking $35 off your order with our JULY35 offer.
A Boutique Brand for Every Face
Whether you're 25 or 85, you deserve eyewear that’s as distinctive and stylish as you are. Väri Eyewear is a boutique collection offering over 23 frame styles in hundreds of color combos and finishes, blending timeless craftsmanship with modern fashion. From bold and bright to subtle and classic, Väri lets you define your own aesthetic—no compromises, no mass-market sameness .Our frames are thoughtfully designed with real people in mind—people who appreciate great design, lasting comfort, and the confidence that comes with wearing something truly special.
Why Independent Matters
In a world of big-box brands and one-size-fits-all online eyewear, choosing a boutique brand like Väri means you’re getting something different—something personal. It means you’re supporting independent eyewear designers and local eye care professionals who care about your individual needs and eye health.
We don’t just believe in stylish frames—we believe in the full journey: from finding the right look to making sure your frames fit your lifestyle, your prescription, and your personality. That’s why Väri partners with independent eyecare retailers across the country who know their customers and take the time to offer personalized service.
When you wear Väri, you're part of something bigger: a movement that values craftsmanship, character, and community.
Built for Real Life
Our frames don’t just look good—they’re built to go the distance. Each style is carefully engineered for daily comfort and durability. And if something unexpected happens—say, a puppy mistake or a poolside accident—our team is here for you. Fast. Friendly. No fuss.
Being a small, independent brand means we can respond quickly, make smart changes, and truly listen to what our customers love (or need more of).
In fact, some of our most popular updates have come straight from customer and eyecare pro feedback—including new clipable magnetic clipable frames with even better fit and stability, just because someone like you asked for it. So whether you choose something from our Clipable collection or any one of our other styles ready for your latest prescription, we’ve got something for everyone!
Come join the Celebration with JULY35
This July, we’re honoring the power of independence:
• Independence in how you dress
• Independence in how you shop
• And independence in the brands you choose to support
As a thank you for being part of our journey, enjoy $35 off your order all month long with our JULY35 special. It’s our way of celebrating you, the stylish individuals who choose Väri.
So go ahead—celebrate your style, your choices, and your independence.
🛒 Visit your local eyecare provider or learn more at vari-eyewear.com
