October 8, 2019 – Port Washington, NY – Väri Eyewear, a division of I & Eye Optical, a well-respected, Long Island-based eyewear manufacturer and merchandiser with national distribution, is proud to announce their support of World Sight Day, and their involvement in the World Sight Day Challenge.
World Sight Day (WSD) is an annual event that focuses on raising global awareness for blindness and vision impairment. Coordinated by the International Agency for the Prevention of Blindness under the Vision 2020 Global Initiative and supported by eye-health organizations worldwide, this year’s event takes place on Thursday, October 10th .
A major fundraising campaign coordinated by Optometry Giving Sight, the World Sight Day Challenge raises funds for several different projects including those which deliver eye-care services for the blind or vision impaired, those in need of an eye exam or a pair of glasses, as well as providing training and establishing vision centers.
For this year’s event, I & Eye & Väri Eyewear are teaming up to support the World Sight Day Challenge by donating to the cause and helping to spread the word about the importance of maintaining good eye health. Every $5 contribution to World Sight can provide an eye exam and a pair of glasses. Rich Baum, co-founder of Väri says “It feels good to be able to support this most worth-while cause.” Clif Browner, Co-founder for Väri adds, “We wouldn’t be Väri Eyewear if we didn’t participate. It’s just the right thing to do, and we feel very strongly about it.”
For more information about World Sight Day, the World Sight Day Challenge, and to learn how you can help a child see, visit www.givingsight.org. To learn more about Väri Eyewear, to see the full Väri eyewear collection, or to become a Väri retailer, visit Väri’s website at www.värieyewear.com or contact Väri at info@Värieyewear.com.
