January 14, 2019 – Port Washington, NY – I & Eye Optical, a well-respected, Long Island-based eyewear manufacturer and merchandiser with national distribution, expands its popular line of magnetic clipable frames with a new style called the VC3 - Vari’s latest addition to its multi-function frames.

Providing both plano and sunglass lenses, the VC3 features a slightly different shape than its popular-predecessor styles, the VC1 and VC2.  The VC3 has a deeper-rectangular shape, and includes a spring-hinge design and a new detail to the magnetic clip. The innovative clip detail is designed with a small lip at the back of the magnetic sunglass lens attachment and clips to the VC3 frame chassis. Built for non-stop action, the clip detail provides an additional way that the G15 or mirrored lens stays secure on the frame front.

Convertible is the name of the game when it comes to the Väri clipable line. Extremely lightweight, the magnetic clip attaches quickly and fits so seamlessly flush, it looks as if it is one frame when placed on top of the plano chassis. Additional sunglass lens frames can be purchased separately and when not in use, can stack on top of each other to keep lenses scratch free.

All Väri clipables feature multi-coated polarized mirrored or non-mirrored G15 lenses. Mirrored lenses come in distinctive colors such as blue mirror to compliment the black frame, orange mirror to compliment the gray frame, and gold mirror to compliment the tortoise frame.

Rich Baum, co-founder for Väri said, “Big demand for the VC1 and VC2 in 2017 and 2018 led us to design another shape for the collection with an added twist on the clipping detail.” Co-founder, Clif Browner adds, “We’re finding that people really love the convertible nature of these frames and how they can seamlessly change your prescriptive eyewear to sunglasses. Co-Founder Rich Baum adds, “For people that wear progressive lenses, the clipable collection enables them to get even more mileage out of their frames with its -dual-nature versatility.”

To learn more about the VC3, or to see the entire Väri collection and find out how to become a Väri retailer, visit Väri’s website at www.värieyewear.com or contact Väri at info@Värieyewear.com.

January 14, 2019 by Jodi Jacobs