Insights
Fun in the Sun….and Hot Summer Nights!
Hello Summertime! We can all relate to the feeling that summertime brings, can’t we? Long days at the beach, toes in the sand, under a palm tree with a best-selling...
Spring Fever is so…Väri fashionable!
We can finally say it…Winter’s over! …and the moment we’ve all been waiting for is here - Springtime! Time to shed the heavy coats and snow boots and reach for...
Spring is in the air, and everything’s coming up Roses…and Lilacs…and COLOR!
We’re finally out of the frigid grips of Winter, and doesn’t it feel good? We love Spring and the vibrant colors that feverishly pop up all around us. It’s a...
EYE SPY: Love at First Sight...Is it Really? The science behind EYE-ing the one you love.
You know the drill: you catch a glimpse of someone across the room and you can’t stop staring, or you bump into someone when you are completely distracted by something...
Stargazing
Understanding Who the Real “Stars” Are in Our ECP Eyes I’ve been an ECP on the Upper West Side in NYC, and for the better part of the last 30...
“Yule” Thank Your ECP
The gift you really need for the holidays is to book your yearly eye exam! Can you believe it? In a few short weeks the end of another year is...
All Eyes in Check…. November is Diabetes Awareness Month.
November is Diabetes Awareness Month and we’d like to focus on an important aspect of this – eye health. As we prepare for Thanksgiving and the indulgence of gourmet meals...
Trick or Treat… Dressing up in costume for Halloween can be very scary…for your eyes!
It’s October, the time of year when we love to dress up in costume and make the Halloween party rounds. But with all the fun, serious thought should also be...
It’s Back to School Time… And that means it’s time to get focused!
With the lazy, hazy days of summer coming to an end (say it isn’t so!), we find ourselves reluctantly packing away the swimsuits and scrambling to get all the back-to-school...
In the Dog Days of Summer, I’ve Gone Convertible and You Can Too!
This summer when the heat turns up, many drivers take the streets and set cruise control for an enjoyable afternoon ride. There is a certain allure about the open air,...
Eyes on Cash Flow & Managing Inventory - Tips from one successful ECP and Väri
In optical, as well as most retail sales, we typically find that 80% of sales come from 20% of inventory. This is commonly called “the eighty/twenty rule”. But more often...
Today I became a person I always feared...
Today I became a person I always feared… yes, the one who wears two pairs of glasses at the same time. As I move on into my 50s and leave...